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Core software product features launch. Strategy, art direction, management, logistics, budget and execution.
National "personalized" direct mail #1 and PURL (personalized URL) for prospects. Strategy, art direction, copywriting, management, logistics, budget and execution.
National "personalized" direct mail #1 and PURL (personalized URL) for prospects. Strategy, copy writing, art direction, management, logistics, budget and execution.
National "personalized" direct mail #2 and PURL (personalized URL) for prospects. Strategy, art direction, copywriting, management, logistics, budget and execution.
National "personalized" direct mail #2 and PURL (personalized URL) for prospects. Strategy, copy writing, art direction, management, logistics, budget and execution.
National "personalized" direct marketing campaign #2 with PURL (personalized URL) and back-end analytics. Strategy, concept, messaging, management, budget and execution. See "promos" tab for direct mail companion piece.
Easy-to-complete Web entry form for national new business campaign. Project conception, art direction, and project management
National campaign for new business, calendar year 2009. Project conception, art direction and editing.
Call to action for national campaign for new business, calendar year 2009. Project conception, art direction, and editing.
Killian's and TaylorMade Golf national co-brand promotion. Killian's is part of the Molson Coors company.
Killian's and TaylorMade Golf national co-brand promotion.
Direct marketing channel offering. Conception, management and execution.
Sales promotion for national reseller channel. Management and execution.
FlightStrata 100 XA product launch and promo. Combined optical and RF connectivity solution. Reseller promo for generation demand.
Channel promotion for global partners. Management and execution.
New product promotion for national VAR channel. Conception, management and execution.
Postcard touch for new product promotion for national VAR channel. Management and execution.
Postcard content and call to action for new product promotion.
On-site promotion for attendees to channel partners launch event.
Global reseller and distributor promotion to drive higher revenue and product awareness in hyper-competitive high-tech wireless channel.
FlightExpress promo / product launch. Online component. Short-haul, Fast Ethernet connectivity.
FlightExpress promo / product launch. Online component. Quick quote offer for lead generation and new business.
Major international auto collision repair trade show promo. Insert developed for inclusion in 16,500 daily show guides.
Backside of auto collision trade show promo with "teaser" on new product offering: Productivity training for shops.
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