The intersection of brand and content is more important than ever. Your company's brand is its voice -- both written and visual, and expressed through web, video, advertising, public relations, social media, events and other evolving forms of storytelling.
Brand and content need each other.
And they're at the foundation of what I do for clients.
In my college days, survival demanded hitting deadlines as a correspondent for Associated Press. That early training on "getting it right" and weeding out the extraneous remains with me today.
I've worked on behalf of some of the biggest brands, including adidas, TaylorMade Golf, LG, Lenovo, Canon/Oce, and Xerox. I've trained alongside teams from Cisco and Huawei. I'm a builder, as well as a change-management veteran with an eye on the bottom line. My work has taken me around the world and on the ground floor of CES, RSA and Drupa. I've also managed earned media coverage from The New York Times, Wall Street Journal, USA Today and tier-one technology news outlets.
Still in the early stages of researching agencies, public relations specialists or marketing consultants? You can learn more about me and what others say by clicking on my LinkedIn profile.