Scripps Health is a $2.9 billion private, nonprofit, integrated health system in San Diego, California that is ranked among the top 15 health systems in the US. Scripps treats 700,000 patients annually.
I've served in several marketing capacities for Scripps. Included among them are video patient stories targeting US and international audiences, content strategy and execution, service line go-to-market plans and digital marketing.
TaylorMade-adidas Golf (TMaG) is the largest and most profitable golf equipment, apparel and footwear company in the world composed of four powerful brands (TaylorMade, adidas Golf, Ashworth and Adams). The company is headquartered in Carlsbad, CA.
I led marketing for company's US corporate sales group that demonstrated for global management how to gain online efficiencies through adoption of CRM (salesforce.com) and digital asset management (DAM).
Memjet is the global leader in color printing technologies that provide remarkable speeds and affordability. The company supplies technologies and components to OEM partners across the printing industry. Memjet maintains its corporate office in San Diego, and has offices in Dublin, Sydney, Taipei, Singapore and Boise, Idaho. The company is privately held.
I led brand and communications for the company's global launch and first three years of technology and product commercialization efforts, including co-brand agreements with Lenovo, LG and Canon.
Audatex (now known as Auda Explore) is the world leader in database development and implementation of software and services for the automobile and insurance claims processing industry. Audatex is part of the Solera portfolio of companies.
I served in a key marketing role during a change-management era, post-IPO, for the company, overseeing management and delivery of all customer-facing materials in the US market.
Founded in 1998, LightPointe innovates, designs and manufactures enterprise-class license-free wireless equipment that delivers high-speed communications solutions faster and more cost-effectively than traditional fiber-optic cable. From 2000 to 2006, the company raised $95M USD in venture capital funding and partner investment from Cisco Systems, Huawei, Sevin Rosen Funds, Ampersand Ventures and Rho Ventures.
I was the first marketing hire, post Series A, running marketing strategy and day-to-day global marketing operations.
NTest, Inc., develops and manufactures FiberWatch, the world’s leading Remote Fiber Test System (RFTS) that monitors the physical integrity of fiber-optic networks. FiberWatch has been field deployed and proven for more than a decade in telecommunications networks in more than 40 countries around the globe.
I helped the company move onto a new web platform and led website redesign, content optimization and project management. I also updated the company's 50-slide sales presentation, complete with brand-compliant network diagrams and applications.
Sharp HealthCare is a not-for-profit integrated regional health care delivery system based in San Diego, Calif. Sharp includes four acute-care hospitals, three specialty hospitals, two affiliated medical groups and a health plan, plus a full spectrum of other facilities and services.
I ran the organization's news bureau that actively pitched journalists and managed Sharp's reputation with news media and the public.
I began my career as an award-winning journalist covering breaking news, government, law enforcement, criminal justice, public education and general features for the Los Angeles Times, Associated Press and North County Times, a Tribune Company-owned daily newspaper.